FLORIST EXPO – EDUCATIONAL SEMINARS IN BOOTH F23
October 16 & 17, 2007
Flowers Canada Retail at Florist Expo 2007 presents…
EDUCATIONAL SEMINARS AT BOOTH F23
FloraFactor
FloraFactor is a market-leading provider of customized and self-service marketing solutions for the floriculture industry. Utilizing web to print technology, marketing practices, web tracking and analytics, florists can now communicate with existing clients or potential customers in a much more convenient and timely manner. FloraFactor’s marketing campaigns are designed to build and increase brand awareness, push consumers to one’s website or store front, and increase your profits.
FloraFactor allows individuals to manage a full suite of marketing campaigns without the intervention of marketing agencies, graphic designers, or outsourced printing, mailing, and sorting facilities. FloraFactor provides real time analytics to validate the effectiveness of your marketing campaigns and your return on investment.
FloristWare
Increase Sales, Improve Customer Loyalty and Collect Valuable Marketing Information WIth Incentive/Points And Fundraising Programs.
This session will show florists how easy it is to increase sales and improve customer loyalty by implementing a “points” style incentive/loyalty program and/or fundraising programs. It will also demonstrate how such programs encourage customers to gladly divulge valuable marketing information they would otherwise be reluctant to share. This information will quickly form the backbone of a powerful customer database that can be used to power a variety of marketing efforts.
Tuesday, October 16, 2007
9am FloraFactor (2 hours)
11am FloristWare (1+ hour)
1pm FloraFactor (2 hours)
3pm Florist Ware (1+ hour)
Wednesday, October 17, 2007
9am FloraFactor (2 hours)
11am FloristWare (1+ hour)
1pm FloraFactor (2 hours)
3pm Florist Ware (1+ hour)
COME AND SEE US AT BOOTH F23!