LO Manager of Membership and Public Relations
In today’s highly-sophisticated world of landscaping, young people are entering the profession through many different avenues. Some may work directly for a hardgoods supplier, learning about specific paving techniques. Others may pursue a career in lighting or irrigation if they have an interest in electrical systems, water conservation or design. Constant changes in technology and the need for top-notch marketing and social communications are also helping to connect others to our profession, which only helps to move us toward being a network of highly-specialized providers.
If this response is a true indication of the current marketplace, it seems to me there will continue to be an ever-increasing need for independent landscape designers to work more closely with landscape contractors and an opportunity for people with a passion for plants to carve out their own niche career. Forward-thinking landscape contractors may want to consider planning and budgeting for a full-time horticulturist on staff.
I think it’s great our profession is shining with things like innovative new paving products and outdoor kitchens, but we should not lose sight of the fact the average consumer also relates to plants on a very primal level. They get excited about colours, textures and fragrances. I believe a complete landscape company needs to consider this connection when taking on a project.
New options each year
One exciting aspect of dealing with the “green” side of landscaping is that each year, dozens of new plant varieties are introduced by the many plant breeders and seed companies. New plants and new colour combinations provide us with new options and add new interest to the landscapes and gardens we create. Over the next few months, Landscape Ontario will be providing many opportunities for you to see and learn about these new varieties in order for you to keep your projects interesting and up-to-date. They include:
- Various LO Professional Development courses from Feb. to April deal with plant material
- The Plant Symposium, presented by LO’s London Chapter, Feb. 17
- Canada Blooms display and lectures, March 10-19
- Living Landscapes at the Ottawa Home & Garden Show, March 23-26
- Paul Zammit’s presentation at Golden Horseshoe Chapter’s Gear Up for Spring, March 28
Denis Flanagan can be reached at dflanagan@landscapeontario.com or at 905-875-1805, ext. 2303.
